The Trick to User Acquisition in Thailand | Seven Peaks

aCommerce, Omise, Eatigo, Flow Account, and Finnomena have all become incredibly popular in Thailand. But how did these digital products from various industries succeed at Thai user acquisition? This article explores the trends you need to know to effectively target Thai people, and how to turn your traditional business strategy into a product growth hacker.

It can be frustrating to see great ideas never reach their full potential, but this can be avoided when companies prioritize user success through product growth.

Search engines continue their reign

As kings of brand discovery in Thailand, search engines and therefore SEO cannot be overlooked. Rank higher than your competitors by producing local content that resonates with Thai audiences and accounts for cultural nuances.

This doesn’t just include publishing Thai content, but also includes meta titles, descriptions, and keywords related to local interests.